JMS Blog
The 24-Minute Commercial Break
January 31, 2012 | 4 CommentsMany people believe commercial breaks are too long, and getting longer. Trust me, they really aren’t. When I’m socialising people sometimes ask what I do all day. I reply, “I’m …
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Why Are Storyboards Important?
January 26, 2012 | No CommentsIf you’ve ever watched the ‘Special Features’ disc accompanying any big feature film you’ll be familiar with seeing the director animatedly guiding the production team through beautifully illustrated storyboards of …
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The Piano
January 19, 2012 | No CommentsBeethoven said of the piano “To play it without passion is inexcusable!” That’s why we rarely have to excuse our very own, very passionate pianist, Andi. We do however often …
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The Secrets Of A Successful Radio Commercial
January 10, 2012 | 3 Comments1. A successful commercial has focus What can you do in ten seconds? What can you do in twenty seconds? What can you do in thirty seconds? Well, rather a …
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How Much Does A Radio Commercial Cost?
January 5, 2012 | No CommentsFor one commercial, onto a single local FM station, licensed for a whole year’s transmission, prices can start below £200* Ask for a detailed quote – you’ll be pleasantly surprised. …
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