Big up to MC Envy

Look on You Tube (or iTunes, 7Digital and Amazon) and you'll find a music promo for successful London rap artiste MC ENVY (AKA Reece Pullinger) shot and post-produced at JMS during August.  You'll also see plenty of bootlegged and UGC videos of his concerts, but this video – titled 'One life' from his debut album 'Do not approach these people' - is his first foray into professional production.

The promo was shot in a single-day studio session in Norwich followed by a week of post-production graphics and colour grading.

Initial cuts were ok'd by Reece at stages throughout the post production on-line and the upload of the final version was completed in plenty of time for the album's launch date. MC Envy embarks on a European tour next year.

Published by JMS on Tuesday, Sep 9 2008.