Canadian Affair ‘An Affair To Remember’
‘An affair to remember…’ with a radio campaign to remember too! Tour operator Canadian Affair booked a radio campaign to run in Greater London alongside a TV campaign to run from 26th December 2011.
London-based specialist travel and tourism agency Conrad Advertising created the cheeky ‘affair’ concept. JMS then set to work producing the TV commercials, and translating the scripts into an evocative radio campaign; enhanced by sourcing sound effects that evoked the true essence of Canada.