OUR BLOG

17 Feb 2016
Video marketing production in progress.

East Coast Nursery – Video Marketing Campaign

JMS Group Produces Video Marketing Series For The Launch of East Coast Nursery’s Developmental Products at International Toy Fair.

We’ve produced a lot of content for the parent and children’s market (and advertising for children’s television) and we were delighted to work on this new project for East Coast Nursery. The shoot meant having our TV studio invaded by a large gang of cute babies, always a delight. The marketing videos needed to reflect the new brand, be informative and give potential buyers a clear idea of how the products worked and what they looked like in quite a lot of detail.

On-screen graphics gave further explanation that echoed the brochure already being used by the marketing team. We shot nine products with two cameras in one day. We spent a few days editing down all the footage, colour grading and adding in graphics, the project was turned around in just over a week between shoot and delivery.

“The videos were perfect, exactly what we needed to show off to our customers, capturing the essence of play-value of the products. The launch went really well, lots of interest and very well received, and everyone who’s seen the videos has loved them.” – Louise Goulding – Marketing Manager, East Coast Nursery.

To view other examples of our productions and to find out how a series of professional video marketing productions could be used to promote your business via social media check out our Video Production page.

Are you considering a video marketing production for your business? We’ve been producing effective marketing videos since 1983. Give us a call on 01603 811855, or send the production team a message on the form below.

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