JMS Produces Videos Launching East Coast Nursery’s Developmental Toys at Toy Fair 2016.
We’ve produced a lot of content for the parent and children’s market and we were delighted to work on this new project for East Coast Nursery. The shoot meant having our TV studio invaded by a large gang of cute babies, always a delight. The videos needed to reflect the new brand, be informative and give potential buyers a clear idea of how the products worked and what they looked like in quite a lot of detail.
On-screen graphics gave further explanation that echoed the brochure already being used by the marketing team. We shot nine products with two cameras in one day. We spent a few days editing down all the footage, colour grading and adding in graphics, the project was turned around in just over a week between shoot and delivery.
“The videos were perfect, exactly what we needed to show off to our customers, capturing the essence of play-value of the products. The launch went really well, lots of interest and very well received, and everyone who’s seen the videos has loved them.” – Louise Goulding, Marketing.
To find out how a video marketing production could be used to promote your business fill in the form below or call us on 01603 811855.