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TV Advertising News and Production Updates from JMS Group

Rubie’s Case Study

JMS have worked with Rubie's to create a series of successful TV commercials to promote a wide range of children's costumes. https://vimeo.com/143600195 Disney Frozen The Disney Frozen dresses commercial required the audition of 120 girls  from across the UK.  We took care of all the logistics of promoting and organising these casting sessions. We shot the main body of the commercial during a single summer’s day in a pine forest, bringing in special effects technicians to dress a clearing in thick snow.  Our commercial was not only more...

Five minutes with Hugh – Senior Motion Graphics Designer at JMS Group

Hugh South - JMS Group's creative Motion Graphics Designer - is a mod through-and-through. It’s his Vespa parked outside. There’s nothing the guy can’t do when it comes to motion-graphics, 3D modelling, and compositing. When a client comes to us with a challenging brief, Hugh’s going to rock it.   Hugh sat down with us to chat about his career to date and his ideal brief which involves Hugh’s band performing as the headline act at Glastonbury.   Tell us about your career path and how you ended up as the Senior Motion Graphics Designer...

Hugh South, JMS Group's Senior Motion Graphics Designer

WHERE NEXT FOR JMS GROUP?

  Norfolk Production Company Founder, John Mountford, Retires from JMS Group  Wheat, Barley, Potatoes, Carrots, Sugar beet - the farms of Norfolk grow a huge variety of crops. But back in September 1983, at Park Farm just outside Norwich, three men were planting the seeds of something quite different… And its spectacular growth took them all by surprise! The idea was to set up a sound recording studio. At the time the founder, John Mountford, was a well-known face on regional and national TV and radio, so it made sense to name it...

Norfolk production company founders, pictured in 1983.

Five Minutes with Francesca de Lacey

Francesca de Lacey is the Managing Director at JMS Group.  We sat down with Francesca to discuss her journey with the company so far and where the future of video is headed. What has your career path been like with JMS Group? I started at JMS Group as an admin assistant back in 2004, supporting the Radio team (Cath and a lady called Pam) in managing the workflow from our numerous direct clients. Within a few weeks Pam had left the business and together Cath and I ran all the big accounts including Volkswagen, Vauxhall, Dreams, Allied...

Francesca de Lacey, JMS Group Managing Director.

Promotional Video Productions for Orchard Toys

JMS Produces Toy Marketing Videos for Orchard Toys Who said work can’t be fun too? We’ve been thoroughly enjoying working with timeless Norfolk brand, Orchard Toys, to create a collection of fun-packed videos for their latest toys and games. The award-winning creators of educational games, jigsaws and activities for children approached us to create some thumb-stopping content for their social media and other retail use. So far, we’ve created exciting toy marketing videos for seven of their products, including Dirty Dinos, Counting Mountain...

Toy marketing videos produced for Orchard Toys.

JMS Group Tour Sky’s HQ for AdSmart Effectiveness Testimonial

The JMS Group team had a fantastic day touring Sky's London headquarters, the team also had some work to do - producing a testimonal video about AdSmart effectiveness. We had a fascinating time exploring some of Sky’s most famous studio spaces, including the Sky Sports set and the high-tech news studio where we watched Kay Burley broadcast live to the nation. However, as well as exploring the building, experimenting with some new technologies, lifting a genuine BAFTA and having a delicious lunch, we were also there to film. We had the...

Filming AdSmart effectiveness testimonal at Sky HQ.

JMS Sponsor Norse Group’s Directors’ Choice Award

Award Ceremony Video Production For Norse Group We were delighted to sponsor and create a special video for an award at the recent Norse Group ceremony to celebrate achievements amongst their nationwide staff. Each year Norse Group, the largest local authority trading company in the UK, brings together the employees who deliver their commercial services at a prestigious awards evening to honour outstanding work and success. This year’s ‘Hall of Fame’ event was held in Norwich on 12th July and hosted by former EastEnders actor Shaun...

Award ceremony video for Norse

A Moving Tail…

It was another few days of dog distractions all round, as JMS em’barked’ on its latest shoot with pet product specialists, Beaphar UK. Following a successful video on tick-awareness last September it was time to move on to an even larger project featuring Lactol Puppy Milk. As all dog owners will know, for a puppy to grow into a strong and healthy dog, it is vital they receive all the right nutrients, and Beaphar felt the benefits could best be demonstrated by showing just how much a healthy dog contributes to a happy family. So the...

Beaphar - Lactol Consumer Video

JMS Group Create TV Campaign for Grosvenor Mobility

Advertising to Seniors - JMS Group Work with Brazil Street and Grosvenor Mobility in New TV Campaign Shoot days are usually very busy – you rarely get time to sit down… except on this one! We were asked by advertising agency Brazil Street to create a daytime TV campaign for Grosvenor Mobility. The subject? Rise and recline chairs. The target audience? The over 65s. Grosvenor Mobility products are all made bespoke. There are many designs and add-ons to choose from, resulting in hundreds of variations of the product. Therefore the client...

Advertising to seniors, Grosvenor Mobility TV ad.

JMS embraces Veganuary with Proudly Vegan Wines

Surely all wine is vegan friendly – I mean it’s just grapes, right? Wrong. As the JMS Group recently discovered! We were asked by Broadland Wineries to create a wine marketing video for their range of vegan wines, Proudly Vegan We learnt that there are actually a number of wines that use animal-based products during the production process. However, Broadland Wineries brand of Proudly Vegan wines use plant-based alternatives - without compromising the quality and flavour. In fact, the brand is 100% vegan friendly, right down to the ink and...

Wine marketing video produced for Proudly Vegan.

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