ITV3 Sponsorship Package | Trustatrader.com

Summer/Autumn 2017 ITV3 Sponsorship Package for Trustatrader.com

In 2017 we produced a series of ITV sponsorship bumpers for Trustatrader’s ‘Afternoons on ITV3’ sponsorship package. At the time ITV3’s afternoon entertainment was archive crime drama – so we produced a series of 24 sponsorship bumpers with a ‘detective’ theme. Going into each break 12 of our bumpers appeared to be a scene from a crime drama, and coming out of each break 12 of the bumpers resolved the mystery… there wasn’t a criminal investigation in progress – instead a domestic DIY emergency was being solved by a competent tradesperson. The bumpers were filmed over two days, with a fast turnaround in post-production.

PRODUCTION CREDITS

Production Company: JMS Group
Media Agency: ITV
Client: Trustatrader.com
Director / DOP: Emma Talmadge
Producer: Francesca de Lacey

To find out more about the process of producing a TV advertising or programme sponsorship campaign read our 8-Step TV Commercial Production Process